We are a

Future Focused

Marketing Lab

A team of expert storytellers, communication strategists and community pioneers, we work at the nexus of planning, technology, people, and imagination.

As creative problem solvers we’re committed to a mission that moves us, our clients, and your customers.

We believe that authentic connection, let loose by shared passion, unites people and brings about real, measurable change.

We believe this change happens when an audience is delighted, intrigued and ultimately, engaged.
We believe they engage with the people, events, brands, experiences that matter to them.
We make those people, events, brands and experiences matter, as their culture is created and shared.

What do we do?

https://www.youtube.com/watch?v=tYqwzQpS8go

We act

Global

and thrive

Hyperlocal

Introduced the first hyperlocal, content focused marketplace, for cities

We thrive where the

Experience

meets the

Customer

Built $180M in new revenue for the city of Los Angeles

Not big on

Followers

Huge on

Engagement

Designed Swarovski’s Shanghai brand exhibition and brought in 375,000 visitors over 3 weeks

We also do

Strategy
Content Creation & Curation
Publishing & Media
Production & Creative
Web Design
Market Research
Email Marketing & CRM
A/B Testing
Experiential Marketing
Influencer
Social Media
OOH Ads
App Development
Partnership Alignment
Data Capture & Metrics
Marketing Automation
PR
Retail
Programming

Category Experience

  • Amusement Facilities
  • Automotive
  • Broadcasting
  • Building and Insulation
  • Casual Dining
  • Civic
  • Cloud Services
  • CPG
  • Culture and Entertainment
  • Design
  • Development
  • Family Dining
  • Financial
  • Gaming and Lottery
  • Grocery
  • Hospitality
  • Insurance
  • Lifestyle
  • Media & Publishing
  • Non-Profit
  • QSR
  • Retail
  • Security Services
  • Wireless

Client

Experience

GM

Ford

FCA

Westin

The W Hotels

State of Michigan

Atlantic City

City of L.A.

Ambassador Magazine

Art Van

Sprint

Safilo

Dolby

Dupont

BMW

Disney

Swarovski

Art Basel Miami Beach

Team

Ivana Kalafatic

Strategy & Business Development

For over 15 years Ivana has been in the nexus of media, strategy, marketing, relationship brokering, content curation and programming. As the founding editor of Detroit-based, international and award-winning, Clear Magazine, Ivana has worked with iconic contributors, discovered talent and promoted innovative publishing platforms. Her numerous client projects have been in city and civic work, branding and communications strategy, global brand client omni-channel and exhibition management, custom editorial and more.

Stephanie Hume

Experience Director

Stephanie is a photographer and web designer at heart, a developer and all around doer during the day. Her work has been featured in VICE and Huffington Post. As the managing editor of the former online media publication, Hell Yeah Detroit, Stephanie brought to life countless visuals of the city through the platform. Her experience ties together our client facing projects.

CV Henriette

Social Media Director

Courtney is a natural-born connector, she aligns people, vision, mission with the core purpose of making new introductions and growing community. She earned her B.A. in English Literature from Wayne State University and has found herself working on social media activations for clients. She has hosted localized dinners and events for brands such as Nike and Soho House. She’s the founding partner and former Creative Director of a Detroit favorite, and New York Times mentioned, restaurant Takoi.

Heidi Hedquist

Marketing & PR

Heidi’s expertise is in client relations, event planning, media relations, social media, guerilla marketing and web management. She was behind major fundraising campaigns including: Set Sail for Autism, Over the Edge Detroit, Michigan is Listening for Autism Speaks, and the first ever sensory-friendly performance of Sesame Street Live.

Contact Us